Community - What is it good for?
A presentation at Droidcon Berlin 2018 in in Berlin, Germany by Jeremy Meiss
Community What is it good for? Navigate : Space / Arrow Keys | M - Menu | F - Fullscreen | O - Overview | B - Blackout | S - Speaker | ? - Help 1 / 28
Jeremy Meiss Head of Community @ Auth0 community - what is it good for? 2 / 28
About Me 10+ years in Community/DevRel Community/DevRel Consultant Unable to do tricks community - what is it good for? 3 / 28
Community == Watermelon? community - what is it good for? 4 / 28
What is Community? A group of people with unique: Values Personalities Expertise Interests Humor community - what is it good for? 5 / 28
Cat Herding as a skill community - what is it good for? 6 / 28
Community Need Growing Collaboration is a necessity Traditional marketing less e ective Big orgs/companies embracing communities community - what is it good for? 7 / 28
Brand Advocates / SuperUsers 5x more valuable Spend 2x+ more Spend 3x average over lifetime Larger social reach More trusted than in uencers community - what is it good for? 8 / 28
Lifecycle of Communities Inception Establishment Maturity Mitosis Death community - what is it good for? 9 / 28
community - what is it good for? 10 / 28
Lifecycle of Communities Inception Establishment Maturity Mitosis Death community - what is it good for? 11 / 28
community - what is it good for? 12 / 28
How do you get people involved? “If you can enable an environment in which people can share, they will and the bene ts will entice others to join.” -Susannah Fox, Pew Internet / American Life Project community - what is it good for? 13 / 28
How to get started? Identify target devs / where they hang out Identify their interests and motivations Remove barriers to adoption community - what is it good for? 14 / 28
Community Onboarding 101 Make them feel welcomed and comfortable Give speci c, simple steps to get started Don’t overwhelm with too much info/tasks Over time interact in multiple ways Convey the culture and voice community - what is it good for? 15 / 28
Understand motivations for involvement Help to receive help Increased recognition Make an impact Connection with others in community Belonging community - what is it good for? 16 / 28
Increasing participation Recognition and status boost Access to more info, tools, resources, etc. More capabilities and control Swag. Cool stu . community - what is it good for? 17 / 28
Our Story community - what is it good for? 18 / 28
community - what is it good for? 19 / 28
Support-Driven Community community - what is it good for? 20 / 28
Vending Machine Community community - what is it good for? 21 / 28
“Real community is so much more than just basic customer support…” Je Atwood, StackOver ow creator community - what is it good for? 22 / 28
Developers Helping Developers community - what is it good for? 23 / 28
community - what is it good for? 24 / 28
Steps We’re Taking Building leaderboard Incentivizing participation Internal incentives Our rst developer community survey Creating superuser program community - what is it good for? 25 / 28
Resources CHAOSS: Community Health Analytics Open Source Software - http://chaoss.community Art of Community, Jono Bacon, http://artofcommunityonline.org Community Pulse Podcast http://communitypulse.io/ DevRel Weekly Newsletter http://devrelweekly.com/ community - what is it good for? 26 / 28
Q&A community - what is it good for? 27 / 28
Thank you @IAmJerdog https://jmeiss.me jeremy.meiss@gmail Repo: http://bit.ly/dcberlin18repo Slides: http://bit.ly/dcberlin18slides community - what is it good for? 28 / 28
Communities - they’re all around us, right? You may say, “Why do I need a community with my software project?” or “What good is hand-holding users of my app or company’s service?” or “Who drank all the LaCroix?” Regardless of your question or where you stand on communities, we’re going to jump right in to our elbows on the subject of communities, what they are, how to build them, and how to keep them.
